Banking

The banking industry continues to undergo dramatic change, with risk management and regulatory controls dominating the priority list for many CIOs. As banks strive to grow, they need to focus on acquiring and maintaining customers. Whether growing organically or via acquisition, banks need to focus on key performance measures such as:

• Which customers are most profitable?
• Which customers have which products?
• Do new products generate new customers or do current customers switch from old products?

The customer is the common thread underpinning these measures. When new products, new branches, and new banks and other financial institutions are acquired, the customer lists constantly change and need to be managed. As a result, the multi-dimensional pressures on banking data are growing faster than the industry itself, requiring more and better automation of data management and BI practices across all aspects of the industry.

Banking Business Drivers

• The business needs accurate and complete views of customers so they can develop new products and track performance.
• The business needs to answer the questions about which customers are profitable.
• The business needs accurate, trusted information, and needs it quickly when banks merge and new products are rolled out.

Banking IT Drivers

• The customer data is in multiple databases, applications and formats.
• Common definitions of a customer are hard to create when the sources are so different.
• The sources of data change when new banks are acquired.
• Once built, the data warehouse is frequently out-of-date with so much change.
• Business users regularly ask for new views of the data.

The Kalido Solution

Using Kalido, banks can deliver timely, accurate and complete views of their customers, products and locations performance across the entire organization. Kalido validates, maps and stores disparate customer data from multiple sources so it can be used by BI tools to deliver a single view of customer data. As banks reorganize, acquire new companies and launch new offerings, Kalido’s unique business modeling allows banks to keep pace with all of the new changes, while perfectly preserving all history so the information is always timely and accurate. New views of customers, products and locations are delivered overnight, versus the months that it used to take. The history tracking assists in banks’ ability to meet regulatory compliance reporting, as well as to do comparative reporting of before-and-after scenarios during M&A activity.